Uncensored Voice Of Marketing » social media marketing

Social Media Marketing

Laura Lake — Wed, 13 Jan 2010 13:00:50 +0000

It’s true the buzz phrase of the year is “social media marketing.” Recently there has even been a new term coined called “social influence marketing.” Are you still at a loss of what social media it is and why it may be important to your business? I understand, so let me see if I can [...]

Uncensored Voice Of Marketing - by Laura Lake

How Can Social Media Help My Nonprofit Organization?

Laura Lake — Mon, 11 Jan 2010 13:00:47 +0000

This is a question I hear a lot, so I spent some time writing an article on About.com regarding the benefits that social media offers to nonprofit organization. I wanted to expand on that article by sharing how social media has proven successful for nonprofit organizations by using specific statistics. If you are a nonprofit [...]

Uncensored Voice Of Marketing - by Laura Lake

Your Marketing Wakeup Call

Laura Lake — Fri, 08 Jan 2010 13:00:20 +0000

Times are changing. I read another article today that by the end of the year The New York Times will cut 100 newsroom positions. I write for About.com, which is a company owned by The New York Times, so this news saddened me. I’m fortunate that I started in the online industry in 1997. As [...]

Uncensored Voice Of Marketing - by Laura Lake

Social Media Cliques

Laura Lake — Wed, 30 Dec 2009 19:10:26 +0000

Social media cliques exist. Will you dare to be different? I’m a huge proponent of social media and believe that it’s a fantastic way to not only create relationships with potential customers, but to also grow your personal relationship circle. What I’ve noticed recently is the cliques that exist in social media. It’s almost as [...]

Uncensored Voice Of Marketing - by Laura Lake

Marketing Predictions

Laura Lake — Mon, 28 Dec 2009 06:06:12 +0000

I’ve gone out on a limb and I’ve put my feet to the fire. I’m not psychic nor do I have a crystal ball, but I’ve made predictions regarding how we will market in 2010 compared to the last decade. I’ve shared my insights on the methods I see phasing out and I’ve stepped out [...]

Uncensored Voice Of Marketing - by Laura Lake