by Laura Lake on February 11, 2010
I was recently asked what advice I would give to those who wanted to succeed and achieve their goals. I always take questions like this very seriously, because to be honest I think I’m still working to achieve the goals I have set for myself. However, I’ve been living by 7 principles since the day that my parents (mother and stepfather) moved us out of the trailer park.
This is a preview of
7 Success Principles That I Live By Daily
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by Laura Lake on February 7, 2010
I have to admit I think I’m behind the times when it comes to implementing Google Apps for my domain. I decided this morning to make the move and so far — I’m loving it. I will not lie moving away from Microsoft Outlook took some work. I’ve been using Outlook for the last 10 years. I’m also the person that uses email as a file cabinet, meaning I don’t like to toss email. I’m always afraid that I’ll need an email the moment I delete it. Outlook would move at a snail’s pace on my computer and that could have something to do with working with 8 different applications at a time on a laptop. I also hated it when Outlook would crash; this always happened when I was mid way through a long instructional email that needed to be sent an hour ago.
by Laura Lake on February 5, 2010
Yesterday at the fitness center I encountered the beautiful people. You know who I’m talking about, it’s the women that put on the makeup before they go to the gym, they wear the most trendy workout clothes and they stand around most the time talking to their friends — well wait, I may have seen them workout (walking on the treadmill for 5 minutes). I love the beautiful people and maybe one day I’ll join their pact, but for now I go to the gym for a purpose other than socialization, to get sweaty, mess up my hair and make painful looking faces while lifting a 25lb dumbbell.
by Laura Lake on January 15, 2010
What creates customer loyalty in an instant?
Service. The type of service that you give your customers determines whether they will look for a new provider or stick with you. How is your customer service?
I know, this all sounds so basic so what’s the point? In the last week, I have experienced fantastic service and I’ve experienced service that made me so frustrated I wanted to throw up.
You see in today’s economy customer satisfaction is not enough - it’s all about the loyalty you build with your customers.
Recipient of Great Customer Service and Care
by Laura Lake on January 13, 2010
It’s true the buzz phrase of the year is “social media marketing.”
Recently there has even been a new term coined called “social influence marketing.”
Are you still at a loss of what social media it is and why it may be important to your business? I understand, so let me see if I can bring some clarity and demystify the phrase that often causes business owners to get a headache.