Economic Downturn Hitting Agencies Hard in Kansas City

This week alone I heard of three agencies in the Kansas City area that were laying off people.  It saddens me, but in truth I understand.  We are fortunate at BIGSHOT we are seeing growth rather than a decline. The resumes I received this week for an opening that we posted were mostly from individuals who have been laid off at bigger agencies.  I sympathize I’ve been there as well. This economy is not only hurting advertisers, but it is in fact taking a toll on agencies as well.  Clients are pulling their marketing in-house or cutting their budgets drastically.   We will get through this downturn we always do, but how do we get smarter about our marketing?  Perhaps I can help in this week’s article entitled Marketing: Surviving an Economic Downturn.

Now on a side note, I am still filling one position for an Account Coordinator. If you have what it takes and you are interested in joining the BIGSHOT team, let me know.