Uncensored Voice Of Marketing » Advertising

Why Physicians Should Invest in Internet Marketing

Laura Lake — Sun, 15 Jun 2008 21:04:42 +0000

The internet has become a trusted resource for medical information and research. A recent study showed that 80% of web users go online to find health-related information including a physician. What are those searching looking for? Great question. They are searching for professional consultations, information about health conditions, local medical practices and [...]

Uncensored Voice Of Marketing - by Laura Lake

Ad Dollars: Effective Spending

Laura Lake — Mon, 23 Oct 2006 18:36:49 +0000

We all have advertising budgets and at times it can be confusing on where we will get the most bang for our buck. How do we know where to advertise? Success is finding out where your target market is. Will you find them in traditional media such as magazines, newspaper, or perhaps even direct mail [...]

Uncensored Voice Of Marketing - by Laura Lake

Commercials as of Late

Laura Lake — Sat, 19 Aug 2006 19:54:11 +0000

Is it just me or do others recognize that commercials lack the pizzazz and branding power that they once carried with them. Take for instance the latest commercials put out by Burger King. What is up with the scary looking figure that they are using to represent “the king?” It seems each commercial I see [...]

Uncensored Voice Of Marketing - by Laura Lake